Our clients are awesome. We've had the good fortune of being involved with some very creative fundraising campaigns.
I'm sharing a couple below. Hopefully, this will get the creative juices flowing at your org.
From time to time, we'll post more creative campaigns by our clients so check back in frequently.
Habitat for Humanity Build-a-thon
At Habitat for Humanity, volunteerism runs through their veins. They've extended this culture of volunteerism into their fundraising. In the build-a-thon program, Habitat has asked its volunteers to build homes AND raise the money to finance it. It's a great model and has been successful so far.
The Darling Home for Kids Build a Wall Challenge
http://wall.darlinghomeforkids.ca/
Another "building" campaign, The Darling Home in Canada has put the fate of its renovation projects in the hands of its members by asking them to raise money to help finance the renovations. Their goals are explicit. The need exists, http://www.darlinghomeforkids.ca/index.cfm?id=9587, and the viral fundraising campaign is the vehicle that they have chosen.
If you are thinking of adding a viral fundraising campaign, walkathon, or any a-thon, you should ask orgs that have done so successfully. You should reach out to the folks at Habitat and Darling Home to see how they pulled it off. You'll probably learn that a successful viral fundraising campaign is an attainable goal.







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